arts & central

In this project, we brought Sarasota’s culinary scene to life with this 15-second commercial for Arts & Central, crafted for playback at the SRQ airport as well as television paid media. In pre-production, we collaborated closely with the client to align on a vision that captured the vibrancy and artistry of Sarasota’s food culture. 

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We developed a detailed storyboard, blending dynamic kitchen shots of chefs showcasing their passion with inviting table spreads that highlighted their craft, all tailored to reflect Sarasota’s coastal charm.

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The result was a polished, engaging commercial that celebrated Arts & Central’s culinary excellence, inviting viewers to explore Sarasota’s food scene.